As we have observed across the country, jurors tend to favor defensive medicine and the idea of “just ordering more tests,” but rarely consider the potential drawbacks.
Doctors are aware of this
tendency as well. Many articles have
been published about defensive medicine in which doctors order extra, and often
unnecessary, CT scans, MRIs and X-rays to prevent missing something, or as a
“CYA” move driven by fear of malpractice lawsuits. In fact, a 2011 study by Children’s Hospital
of Philadelphia involving 72 orthopedic surgeons found “defensive imaging”
accounted for 20 percent of total tests – including more than half of all bone
scans and ultrasounds performed and one-third of MRIs and CT scans.
In cases involving
criticism of the failure to order certain tests, oftentimes jurors assume the
decision not to do so was a cost-saving measure or the patient didn’t have
“good insurance.” We frequently
encounter these assumptions and have found that addressing the cost issue can
present a double-edged sword. If a
particular test is expensive, jurors might perceive someone’s health was
sacrificed in order to save a few bucks.
If a test is inexpensive and there were no insurance limitations, then
it bolsters the juror position of “why not just do it?”
To address this defensive
medicine dilemma, we have found third-party credibility is particularly
effective in establishing medical professionals don’t order tests on a “why
not” basis, but rather a “why” basis – meaning the reasons specific symptoms
must be present and certain criteria must be met. In this context, presenting national guidelines
can substantially mitigate the deep-seeded juror predisposition that doctors
should “always do more.”
Furthermore, although to
jurors it is often a matter of simply “ordering another test,” explaining the
potential harm of over-testing could also be influential. Unnecessary tests can expose the patient to
false positives and potentially harmful effects such as unnecessary
cancer-causing radiation. In our
experience, jurors are unlikely to accept cost as an excuse for any perceived
lapse in patient care but are more open to learning about health
risk-and-reward scenarios, as well as the guidelines and criteria established
by national medical organizations.
If you’d like our
perspective on how to manage juror expectations in your case, we’d be happy to
help. Contact Senior Vice President
Claire Luna at 714-754-1010 or cluna@juryimpact.net.
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